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Raining Supreme: The Story of the Ventile® Mac

The cliché runs that the Inuit have more than 50 words for snow. If that’s true, then Manchester must have a similar number for rain. A city with such a reputation for precipitation is the ideal place to find a raincoat. The Private White V.C. Ventile® Mac is the perfect iteration of this garment, uniting style with practicality – and made in Manchester.

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  • The Goodwood Revival

    The road ahead is teeming with tweeds, frocks, flat caps and pin-up curls. Groups of men in dirty overalls congregate outside a Shell garage that looks like it has escaped a Hollywood film set.
  • David Beckham Visits Private White V.C.

    On the first day in his new role as the Ambassadorial President of the British Fashion Council what is the first thing that David Beckham does?

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