Our first collaboration with responsible design pioneers RÆBURN, offers a carefully considered capsule collection consisting of five limited-edition styles, crafted with responsibility at its foref...
The road ahead is teeming with tweeds, frocks, flat caps and pin-up curls. Groups of men in dirty overalls congregate outside a Shell garage that looks like it has escaped a Hollywood film set.
This AW21 collection will forever have a special place in our hearts and history.
Nick Ashley’s style is inspired by authenticity; he prefers reviving designs with practicality for today’s modern world and breaking rules. And as for following the crowd? Best not to ask…
Each month in our new ‘A Day in The Life’ series, modern gentlemen talk to PWVC about their personal journeys, business ventures and extra-curricular activities. We’re delighted to introduce intern...
Private White V.C.'s factory in Manchester is more than a place of work - it’s a link to the past. Entwined with the history of both the city and my family, it encapsulates everything the brand is ...
Seasons come and seasons go… and I was after a timeless piece, something that champions form following function.
With over a year in the making we are delighted to announce the launch of our latest collaboration with Simon Crompton from Permanent Style.
With every garment handcrafted in the last remaining clothing factory in the world’s first industrial city, Private White V.C.’s proud history is shaping the label’s future.
Ventile® is an amazing waterproof fabric, but, previously, the seams were weak spots where water could enter. As with the best innovation what we have done goes unnoticed - it is seamless.
From setting sail on the high seas to popping into your local – it’s fair to say that the humble Peacoat has had a storied pilgrimage en route to your wardrobe.
Every year for the past four years, I've developed a piece of outerwear with the lovely team at Private White V.C. in Manchester. The aim each time is to realise my version of a classic piece in th...
A picture speaks a thousand words and in the background of our boardroom you will see a montage of photographs, pencil drawings, hand-written letters, and even a 50 year old school report addressed...
This is the new Donegal Overcoat - the update on the raglan coat released last year. The only change on that version is the colour and the weight of the cloth. We decided to go with a heavier twee...
Water proofing all boils down to one thing - fabric, and few do it better than an old faithful friend of ours; Ventile.
Two iconic luxury British brands, Jaguar and Private White V.C., have collaborated to create a limited edition line of classic Harrington jackets.Designed to reflect the finest in British craftsman...
