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The Private White V.C. Bentley Bentayga
Bentley Mulliner shares our obsession with craft and quality, and places similar forensic attention to detail to everything it touches.
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Introducing: The PS English Tweed Overcoat
Good design is about thinking through every aspect of a piece like a DB, and making conscious aesthetic choices. That's what makes a piece feel different when you put it on, and why it remains a favourite after five, 10, 20 years of wear.
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The Heroes
A curated edit of our most popular and iconic outerwear crafted from the only the finest regionally-sourced trims, materials and luxury yarns. Each garment is handmade in our own factory in England and eligible for our Lifetime Repair Service.
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The All New PS Olive Motor Trench Coat
Reviewed by Simon Crompton of Permanent Style London, the leading authority of classic and luxury menswear. -
STERLING Bar: Meet The Maker
One autumnal afternoon, PWVC set off on the short journey from 1 Cottenham Lane to Norfolk Street in central Manchester, home to The Stock Exchange Hotel, and now to our good friend Mr Joe Schofield’s newest venture, STERLING. -
Meet Our Makers
For a brand based in the world’s first industrial city and steeped in rich history and heritage, we felt it was time to shine the light on our own unsung (but unconditionally loved) heroes - our makers. -
(Re)Introducing The Permanent Style Wax Walker
During September and October we will be restocking all of the outerwear collaborations we do with Private White VC, and releasing a new version of the Donegal raglan coat. -
Our Greatest Asset: The Outerwear OG
With half a century now under his belt (British-made of course), Stolly asserts that his career which he has steadfastly dedicated to championing local manufacturing is “is beyond what I ever dreamed of when I started.” -
Lessons in British Manufacturing
Meet Ian Maclean MBE, the man running the oldest UK factory at John Smedley, whose garments are synonymous with quality and royalty (much like our own). -
Get Britain Making Again
“When I began work back in 1972 in Salford, Manchester had a huge raincoat industry employing 70,000 people, including those working in thriving docks which were used for export." -
Made In Manchester For The World
When you’re putting on your Private White V.C. Ventile® raincoat or Duster Mac, you’re probably focused on the next meeting or where your phone is. It’s unlikely you’ll wonder who made what you’re wearing. However, your coat - or any of the garments we make for that matter - has passed through multiple hands, each ensuring what you have on is the best it can be.
